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This web site ballroomshoppefl.com states the following, "Oakland Park Blvd Suite 201 Fort Lauderdale, FL 33306." We noticed that the webpage said " 1415 Lyons Rd, Coconut Creek, FL 33063." It also said " Quality Ballroom Accessories in South Florida. When you walk into The Ballroom Shop. You get the luxury of experiencing costumes. As seen on Dancing With The Stars. We design and make custom ballroom dancewear and competition costumes. We have the largest selection of ballroom dance shoes in South Florida. The Largest Selection of High-Quality Ballroom Dancing Shoes. Serving South Florida and Beyond." The header had Ballroom Accessories as the highest ranking optimized keyword. It is followed by Ballroom Clothing, Ballroom, and Ballroom Shoes which isn't as ranked as highly as Ballroom Accessories. The next words ballroomshoppefl.com used was Ballroom Costumes. Ballroom Dancewear was included but could not be viewed by web engines.